GUIDES
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14 things you must consider before you rip and replace your DXP.
Whilst many organisations’ attitudes towards Marketing Technology (MarTech) are maturing, we are seeing a new wave of emotion-led, knee-jerk technology decision making, resulting in bread-and-butter Content Management and DXP platforms being thrown into the spotlight and scrutinised more than ever before.
This guide contains an open and frank discussion about where you are at with your DXP and CMS program.
Topics covered in the guide:
- Vision
- Current State
- Requirements
- Vendor Relationships
- People & Process
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